Three Characteristics of a Good Insurance Broker

Insurance Marketing / Saturday, October 6th, 2018

Choosing the right type of insurance for your business can be very important. Choosing the right insurance broker to assist you in making insurance decisions can be equally important. Here are three characteristics to look for that can help you understand how to find the right insurance broker for your business.

Strong Work Integrity

Insurance brokers with strong work integrity can be relied upon to be honest, respectful and follow the rules. They may also be conscientious of your time and may set high standards for their own performance. Many brokers with this characteristic can be counted on to provide the same level of service to your company after the sale as they did to make the sale.

Great Communicator

A good insurance broker may take the time to listen to you express the needs of your company instead of just telling you what your company needs. He may also take the time to explain specific details of policies that he may present to you and offer packages that are specific to your company.


Knowledge can be one of the most important factors when looking at how to find the right insurance broker. The ideal broker may have knowledge and expertise in the risks that can be common to your business’ industry and can better recommend appropriate insurance products that fit the needs of your company.